Public Relations

This project conducted a PR analysis of Guayaki, assessing the company's PR strategies and tactics through metrics such as press coverage, social media reach, media content analysis, website traffic, brand mentions, sales figures, and website backlinks. The findings revealed areas of strength and opportunities for improvement, and recommendations were made to enhance the company's PR efforts.

This project involved conducting extensive research on Guayaki, collecting data from various sources, analyzing the data, and presenting the findings in a report format. The process included evaluating the company's press coverage, social media reach, media content analysis, website traffic, brand mentions, sales figures, and website backlinks to identify strengths and areas for improvement in their PR strategies and tactics.